Are you tired of punching a time clock, painfully watching the minutes tick by as you aimlessly complete a series of probably unnecessary and likely duplicated administrative tasks? If your current job is just a job, something that you could take or leave, maybe it’s time to think about doing something new.
Do you have a penchant for technical work? Analytical minds with an interest in technology have plenty of opportunities to redefine how and when they work. Did you know that more than one-third (about 36%) of the workforce has taken a stab at freelancing to make money?
And why not? Freelancing offers many attractive perks:
● Control over your income potential.
● Ultimate flexibility in hours, wages, and work locations.
● Opportunity to be your own boss.
● Eliminate office politics.
● Grow your skills.
● Break up the monotony with more variety.
Salesforce freelancing might be the opportunity that you’ve been looking for; let’s take a closer look.
Why Freelance in Salesforce
Salesforce–an industry leader in customer relationship management (CRM) software, is the go-to for more than 150,000 organizations. It’s tech-enablement that is improving how companies interact with their customers. This software is pretty cool. It can take unstructured data from across company interactions like tech support chats, web browsing history, recent purchases, customer reviews, and much more and put that information in the hands of salespeople.
It’s a big deal for businesses because it lets the sales team personalize interactions which build trust and leads to more sales. Since 2004, the team behind the Salesforce software has been using their technology to help businesses grow in almost every industry.
Salesforce essentially provides the secret sauce that helps companies dial up personalization and provide an exceptional customer experience. But besides being the go-to sales enablement tool across businesses of all sizes, there are many more reasons why freelancing in Salesforce is a good opportunity for those with technical skills.
Benefits of Freelancing in Salesforce
There are many things that you can do with the skills you have. Let’s talk about why freelancing in Salesforce, specifically, is your best option.
Plentiful Client Opportunities
When it comes to sales software, Salesforce is the best of the best. It’s a top choice for CRM technology which means that there will be plenty of opportunities for technical support when you’re ready to land your first gig. And, it means that the software isn’t going anywhere anytime soon. There’s a good chance that the companies you want to work with are already using Salesforce, making it easier to get them on board.
Stability and Growth
Another reason that Salesforce is a safe bet is that the company is stable and projected for growth. Salesforce has built an empire, one strategic step at a time. As companies progress through digital transformation, they’ve kept pace with evolving technology needs. In the early 2000s, when Salesforce launched its first product, it was a software package that came with big technical requirements and a number of user licenses. Today, this product–and much more, have made the switch to cloud-based software-as-a-service (SaaS) alternatives.
We’ve seen this technology giant easily adapt to changes. It’s a lot more than just another sales software. Salesforce offers many different product options, including artificial intelligence (AI) features that put microlearning opportunities right into the CRM. They keep releasing new versions of their products that use contextual guidance to make the software easier to use or add more integrations to make their software more useful across the board.
We already know that the future of work is changing and that companies are looking for new and improved ways to manage knowledge, organize information, and streamline with automation. Salesforce is a software suite that can check all of these boxes, the only thing standing in the way is the technical skills needed to make Salesforce work for a specific situation.
The great part about the software is that it’s customizable. But that can be one of those things that is sometimes a blessing and sometimes a curse. Customizable features give you the freedom to use the program how you want, but it also requires some technical skill to make it work. And that–right there–is where you come in as a Salesforce freelancer.
More companies than ever before will be looking for help, temporary help, to make tools like Salesforce useful for their organizations. Investing in Salesforce technical skills now will provide a path to success with stability and growth for your freelance career.
Renewed Interest in the Customer Experience
We all saw the gut-wrenching impact of the COVID-19 pandemic and the resulting supply chain crisis on the business world. Most of us experienced delays and disruptions in one way or another. The pandemic changed the business world as we knew it. But some good has come out of this change. More companies are paying a little more attention to the customer experience (CX).
While you’ll still hear a lot of buzzwords floating around like ‘data-driven business’ and ‘agile,’ the real focus of the conversation is pointing to rethinking how to best serve customers. Companies are exploring new ways to personalize and add convenience. And at the heart of those conversations will be larger conversations about how they can use technology they’re already familiar with–like Salesforce–to achieve these new goals.
And that means that these companies will also be on the lookout for finding fresh technical talent that can help them achieve specific projects. We expect to see a lot more interest in custom development for Salesforce like partner portals to improve vendor management and donation forms to facilitate funding initiatives.
Final Thoughts on Freelancing in Salesforce
With freelancing becoming the norm for as much as one-third of the skilled workforce, the only question for those freedom-seekers is what skills are in demand? Technology, of course, but even that is a big bucket.
Within the broader field of technology, products like Salesforce that help businesses operate effectively and efficiently are a good choice. And specifically, products that already have a strong reputation and widespread adoption with a strong future set for growth can provide the opportunity that new and experienced freelancers need to find success on their own.
